SDE multiples · recurring revenue quality
Gym Valuation Calculator
Estimate what your gym is worth using SDE multiples, revenue multiples, and recurring revenue quality.
Gym valuation reflects recurring revenue quality, retention, and owner dependence. This calculator applies industry SDE multiples and optionally adjusts for membership-heavy revenue mix.
- Estimated Value = SDE × Industry Multiple (typically 2.8x–4.2x)
- SDE = Net Profit + Owner Salary + add-backs
- Strong MRR and low churn support premium multiples
Built for gym owners planning an exit, buyers evaluating acquisitions, and brokers pricing fitness listings.
Source: BizMetricsHQ Composite industry benchmarks (2024–2025 (HFA); 2025–2026 (owner economics)). Methodology
Business Financials
Estimated Value
$980,000
Range: $784,000 – $1,176,000
At 3.5x SDE (adjusted for 62% membership revenue)
SDE-Based Value
$980,000
Revenue-Based Value
$1,020,000
Industry Multiples
Revenue Multiple
0.6x – 1.1x
Median 0.8x
SDE Multiple
2.8x – 4.2x
Median 3.5x
EBITDA Multiple
4.0x – 6.5x
Median 5.3x
Example: $1,200,000 revenue · $280,000 SDE → ~$980,000 at 3.5x SDE
Related Gym Data
Related Tools
- Gym Revenue Calculator
Project annual revenue from membership dues, training, and ancillary income.
- Membership Growth Calculator
Model member adds, churn, and net membership growth over 12 months.
- Member Lifetime Value Calculator
Estimate LTV from average dues, retention, and upsell revenue.
- Churn Rate Calculator
Calculate monthly and annual churn from member activity data.
Frequently Asked Questions
How are gym businesses valued?
Most owner-operated gyms are valued using SDE multiples, typically 2.8x–4.2x. A gym with $280K SDE at 3.5x would be worth ~$980K. Revenue multiples (0.6x–1.1x) are used as a cross-check.
What is a good SDE multiple for a gym?
The median SDE multiple for membership-based gyms is ~3.5x. Gyms with low churn, high recurring revenue, and transferable systems can command 3.8x–4.2x.
Does recurring revenue affect gym valuation?
Yes. Buyers pay premiums for predictable membership MRR and strong retention. This calculator adjusts the SDE multiple slightly based on membership revenue share — higher recurring mix supports higher multiples.
How much is a gym with $1.2M revenue worth?
A gym with $1.2M revenue and $280K SDE typically sells for $780K–$1.2M (2.8x–4.2x SDE), with a median near $980K at 3.5x. Personal training mix, churn, and lease terms affect the final multiple.