Industry benchmarks · roofing profitability
Roofing Profit Calculator
Calculate your roofing company's profit margin and compare it against industry benchmarks.
Roofing profit margin depends heavily on material costs, marketing spend, and sales efficiency. This calculator computes net margin from real cost inputs and benchmarks you against roofing companies nationwide.
- Net margin = (Revenue − Labor − Materials − Marketing − Fleet − Overhead) ÷ Revenue
- Industry median is 9%; healthy roofing companies fall between 6–13%
- Materials and labor together often exceed 60% of revenue
Built for roofing owners, aspiring contractors, and buyers evaluating roofing company profitability.
Source: BizMetricsHQ 310+ roofing companies (2025–2026). Methodology
Your Numbers
Enter annual figures from your P&L.
Net Profit
$60,000
Net Margin
3.0%
Gross Margin
64.0%
Industry Benchmark
Average Roofing: 6–13%
Median 9% · 310+ U.S. Roofing businesses
Below Average
Profit Breakdown
- Crew Labor$600,000 (30%)
- Materials$720,000 (36%)
- Marketing & Lead Gen$220,000 (11%)
- Fleet$120,000 (6%)
- Overhead$280,000 (14%)
- Net Profit$60,000 (3%)
Bottom Quartile
3–6%
Thin margins — review material costs and lead acquisition spend.
Average
7–9%
Typical range for owner-operated roofing contractors.
Top Quartile
10–13%
Strong operators with efficient sales and crew management.
Elite
14%+
Best-in-class storm-market and commercial operators.
Related Roofing Data
Frequently Asked Questions
What is a good profit margin for a roofing business?
A good net profit margin for an owner-operated roofing company is 9–13%. Top-quartile operators with strong sales processes and insurance restoration capabilities achieve 14–18%. Below 7% signals high marketing spend or material cost issues.
What is the average roofing profit margin?
The median net profit margin for U.S. roofing contractors is approximately 9%, based on our sample of 310+ businesses. Gross margins run 28–38% due to high material costs as a percentage of revenue.
Why are roofing gross margins lower than HVAC or plumbing?
Materials represent 30–42% of roofing revenue — shingles, underlayment, and flashing consume a larger share than service trades. Net margins are comparable when sales efficiency and crew productivity are strong.
How can roofing companies improve profitability?
The highest-impact levers are lead cost control (target marketing under 12% of revenue), accurate estimating, insurance supplement capture, crew scheduling efficiency, and diversifying between repair and replacement work.